7 Money and Ownership Lessons by Nipsey Hussle

“Do not swim in an ocean of knowledge and drown in ignorance”

In honor of Rapper Nipsey Hussle and his progressive work and wisdom, beBATONROUGE would like to present you with 7 Money and Ownership Lessons to further assist you in your journey to financial literacy and generational wealth.

This story was inspired by a post from Kezia M. Williams, the CEO of The Black Upstart, an organization that offers training for black entrepreneurs.

1. On Hustlenomics – You learn all the secrets to the game on your way up. Most folk want to skip the process when you skip steps, you miss the lessons
2. On Turn Up v Own Up –  It isn’t cool to be in the club spending all of this money, or having cars and jewelry – but you don’t own any real estate? a fourplex? If the answer is no, you’re not a real hustler.
3. Entrepreneurship – The new mindset is we don’t want advances, we want equity. We don’t want 1-off endorsements, we want ownership
4. Black Capital – Biz models are built around our cultural currency. They develop the platform, implement structure & bring us in to raise value.
5. On Breaking the Chains – Own the supply chain from production to consumption. People take shots at Jay-Z but he’s the first Black artist to have vertically integrated biz model where he owns the whole chain.
6. On Creating Value – I released 100 mixtapes and charged $1000 for each because I understood the economic principle of scarcity. The profit funded my independent label.
7. On Owning Real Estate – I own the block where I used to hustle from 8 am to 10 pm. I hustled, then I rented now me and David Gross will own in Crenshaw.